BAD Butterfly Hoodie
The B.A.D. Butterfly Hoodie
The B.A.D. Project stamp on the front. The butterfly-skull logo on the back, flanked by the @BestActionIsDistraction handle. Black-and-white clarity of what the mission stands for.
It’s bold, it’s clean, and it’s unmistakably B.A.D.
Wear it when you need a reminder — or when someone else does.
80% ringspun US cotton, 20% polyester
BAD Butterfly Hoodie
Sale price$59.99
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BAD Butterfly Hoodie
Sale price$59.99
Made in the USA
Locally sourced, pressed in house—pride in every seam.
Comfort Guaranteed
Soft, breathable, and built for daily wear—no scratchy surprises.
Artist-Driven
Created by those who’ve lived through the mental storms.
Small Batch Drops
Each order is made just for you. No overstock. Just focused, limited releases.
Why We Exist
This brand was built by people who’ve been through it. We’re here to help others climb out of dark places through art, movement, and real connection. If we can make someone feel less alone—or strong enough to keep going—then we’ve done our job.
Artist Driven
Every design comes from real dirt-under-the-nails creators. These aren’t just graphics—they’re reflections of lived struggle. Our artists fight their own mental and physical battles and turn all of it into honest, expressive work you can wear.
Comfort First
All our gear has to pass the wear test—if it’s not comfortable enough for us to live in, we don’t sell it. Got something in mind? Reach out. We’re always available for input and ideas on what our community would like. See the Contact Us page.
Small Batch Ethics
We make things in tight, intentional runs to keep our gear out of landfills. Our apparel is made in-house, not farmed out to some faceless factory. Thank you for giving us the time to provide you with a quality product.
Our Sponsors
Construction Coffee Co.
Ninth Ball Legacy
You Could Be Here