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THE BEST ACTION IS DISTRACTION

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Get exclusive updates on new drops, podcast episodes, and community events. Subscribers also receive giveaways, early access to limited merch, and quick reminders to keep going.
All B.A.D. Products

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Everything we make. Every reason we do it.

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Yellow hoodie with text on a skateboardYellow hoodie with 'A Reminder to Keep Going' text on a skateboard
Keep Going Hoodie Sale priceFrom $50.00
Color
The BAD Project: Starter PackThe BAD Project: Starter Pack
Brown leather bracelet with 'The Best' engraving on a white backgroundClose-up of a person's arm wearing an orange leather bracelet with text.
BAD Remembrance Bracelets Sale price$20.99
Black cap with green logo on a skateboardClose-up of a skateboard with a purple butterfly design on the truck, on a concrete surface.
Camouflage cap with 'Keep Going' patch on a wooden surfacePerson wearing a cap with 'Keep Going' patch, sitting on a skateboard with a skull and owl design.
Camo “Keep Going” Hat Sale price$30.00
Color
Camouflage cap with a yellow smiley face sticker on a wooden surfaceCamouflage cap with a yellow circular patch featuring a smiley face and text.
Color
Green and beige cap with a leather patch on a wooden surfaceGreen and white cap with a leather patch on a wooden surface
Color
Keep Going Sticker by The BAD Project, motivational decalClose-up of black and white Keep Going motivational sticker
Keep Going Sticker Sale price$4.00
Beige t-shirt with text 'A Reminder to Keep Going' on the back and a butterfly design on the front, on a white background.Beige t-shirt with 'A Reminder to Keep Going' text design on a white background
Keep going Tee Sale priceFrom $30.00
Color
Green leather bracelet with text and metal clasp on a white backgroundGreen leather strip with text 'A Reminder To Keep Going' on a white background
Keep Going Bracelet Sale price$20.99